• snooggums@lemmy.world
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    2 days ago

    So they spent advertising money on freelance shills. Ok, that is just another form of advertising like paying an advertising company to do advertising.

    • glimse@lemmy.world
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      2 days ago

      Sponsoring streams isn’t even close to the same thing as hiring shills

            • glimse@lemmy.world
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              2 days ago

              Yes, someone who promotes a product while hiding the fact that they’ve been paid to promote the product. Streamers generally say “this is a sponsored stream” to avoid lawsuits.

              • Lv_InSaNe_vL@lemmy.world
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                2 days ago

                someone who promotes a product while hiding the fact that they’ve been paid

                Streamers generally say “this is a sponsored stream”

                So by your own definition streamers are generally not shills?

                • glimse@lemmy.world
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                  2 days ago

                  If someone starts off saying “this is a sponsores stream” then yes, that is correct. It’s illegal to not disclose when media is an advertisement in most of the world. I’m pretty sure it’s against the TOS of most streaming sites, too.

      • njm1314@lemmy.world
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        2 days ago

        Isn’t it though? They’re being paid to promote a game right? That seems like a shill to me. I’m not sure I understand the difference to you.

        • glimse@lemmy.world
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          2 days ago

          A shill doesn’t disclose that they’re being paid to promote a product. The secrecy is what makes them a shill

          • njm1314@lemmy.world
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            2 days ago

            Well I’ve certainly never heard that before and that’s not what the definition of the word is from what I’m seeing but I guess I can understand using that as a distinction.